01
Understanding the obstacles
Renowned for their expertise, NewBeauty magazine has been a trusted source of scientifically validated beauty insights. Since 2006, their TestTube subscription has introduced over 11 million products to subscribers, reflecting the magazine's curated selections. Seeking to revitalize their box, diversify products, and embrace sustainability, NewBeauty embarked on a collaborative journey, driven by a commitment to innovation and environmental responsibility.
02
We’ll take it from here
Our experts at Kodi Collective teamed up with NewBeauty to help them bring their vision to life. Through our task management expertise and deep relationships with supplier partners, we played a pivotal role in helping NewBeauty attain packaging that not only captivated visually but also demonstrated remarkable efficiency and eco-friendliness, all in perfect alignment with the essence of the NewBeauty brand.
03
Creating success
In this ongoing partnership, Kodi Collective helped NewBeauty achieve a 4% increase in their customer conversion rate, 53.85% returning customer rate, and a 66% increase in sales. NewBeauty's outstanding achievements have garnered widespread recognition, with accolades pouring in from reputable sources such as BuzzFeed, Folio Mag, Cheddar, Forbes, ExtraTV, and The Today Show. Our expert team remains committed to collaborating with NewBeauty, working hand-in-hand to further elevate the impact of their brand.